Category:The Pall Mall Magazine
Title: The Pall Mall Magazine
Editor: George R. Halkett; Lord Frederick Spencer Hamilton (co-editor May 1893 - Aug 1896, editor Sep 1896 - Dec 1900); Charles Morley; Sir Douglas Straight (co-editor May 1893 - Nov 1896)
Publisher: William Waldorf Astor; George Routledge and Sons Ltd (May 1893 - Dec 1912); Routledge Newnes.
Two words describe The Pall Mall Magazine best: identity crisis. In The Pall Mall Magazine, “children’s stories sat side by side with documentary pieces about the Empire, illustrated nursery rhymes and historical romances abounded, fashion plates were juxtaposed with ethnographic photographs of Africans, as [were] articles on high-profile figures of the day.”[1] Various forms of literary works including short fiction and poems captured the attention of readers, male and female, from the upper to middle classes. In short, The Pall Mall was a form of entertainment meant for the whole family. It had something to offer everyone, and that is what brought its eventual demise.[2]
The roots of The Pall Mall Magazine are found in the Pall Mall Gazette, first published on February 7, 1865. Its proprietor was George Murray Smith, Matthew Arnold’s publisher.[3] American multimillionaire William Waldorf Astor bought the Gazette after his move to Britain in 1893, where he transformed it and founded The Pall Mall Magazine “in an effort to rival the Strand Magazine by attracting a middle- and upper-class readership”[4] Astor was a lover of the arts, and started The Pall Mall hoping that a generous portion of the public would “support a periodical that aimed at securing… a high and refined literary and artistic standard.”[5] Among the literary celebrities publishing in the periodical were Matthew Arnold, Rudyard Kipling, Sir Arthur Conan Doyle, and Algernon Swinburne.[6]
The Pall Mall Magazine did well during the 1890s, a boom period for literary magazines in general. Despite its impressive roster of literary celebrities, and despite being published in both America and England, The Pall Mall never established a firm identity. Daniel Rutenburg explains why: “Beginning as a serious literary and artistic periodical, an illustrated journal of belles lettres and significant non-fiction, it gradually lost its purpose.”[7] It merged with Nash’s (a largely literary magazine) in the early 1900s, to form Nash’s Pall Mall.[8] By October 1929, the two were “ultimately to be subsumed into Good Housekeeping.[9]
Notes
- ↑ Linda Dryden, “The times indeed are changed”: Conrad, “Typhoon,” and Pall Mall Magazine, Conradiam 41.2-3 (2009): 135-151, JSTOR, Web, 28 Oct. 2013.
- ↑ WD
- ↑ Fraser Neiman, “Some Newly Attributed Contributions of Matthew Arnold to the “Pall Mall Gazette”, Modern Philology, 55.2 (1957): 84-92, The University of Chicago Press, JSTOR, Web, 27 October 2013.
- ↑ Linda Dryden, “The times indeed are changed”: Conrad, “Typhoon,” and Pall Mall Magazine, Conradiam 41.2-3 (2009): 135-151, JSTOR, Web, 28 Oct. 2013.
- ↑ Daniel Rutenberg, “Pall Mall Magazine”, Sullivan 3 (1984): 305-310, JSTOR, Web, 25 October 2013
- ↑ Daniel Rutenberg, “Pall Mall Magazine”, Sullivan 3 (1984): 305-310, JSTOR, Web, 25 October 2013
- ↑ WD
- ↑ Daniel Rutenberg, “Pall Mall Magazine”, Sullivan 3 (1984): 305-310, JSTOR, Web, 25 October 2013
- ↑ Linda Dryden, “The times indeed are changed”: Conrad, “Typhoon,” and Pall Mall Magazine, Conradiam 41.2-3 (2009): 135-151, JSTOR, Web, 28 Oct. 2013.
Submitted by: Gardner, Olivia: section 1, Fall 2013
Articles in category "The Pall Mall Magazine"
The following 2 pages are in this category, out of 2 total.
